Earthforce
Salesforce.com and the Salesforce.com Foundation would like to announce Earthforce - an initiative to create a carbon neutral salesforce.com. We recognize that energy conservation and sustainability are vital parts of doing business in the 21st century. In taking this first, important step in becoming a carbon-neutral company, we will work to neutralize the effect of our corporate greenhouse gas emissions from our major areas of carbon consumption - office locations, data centers and corporate travel. In January 2007, this was done through the strategic purchase of carbon offsets with the help of Clean Air-Cool Planet, NativeEnergy and Conservation International.
The Salesforce.com Foundation has operated under salesforce.com's 1/1/1 Model -- a commitment to deliver 1% Time, 1% Equity and 1% Product to nonprofit organizations. With the introduction of Earthforce and Salesforce.com Foundation's dedication to the planet, the 1/1/1/1 model now includes "1 with the Earth" as part of its directives.
"At the Salesforce.com Foundation, we have always been dedicated to social responsibility, and Earthforce is an important initiative to spearhead our efforts to help the environment," said Marc Benioff, chairman and CEO of salesforce.com. "By offsetting our carbon footprint, we are moving further on the path toward sustainability and engaging our community in contributing to effective solutions for the climate crisis."
Here are some helpful links to additional information:
Read more about our partners and other solutions for the climate crisis at NativeEnergy - www.nativeenergy.com, Clean Air - Cool Planet - www.cleanair-coolplanet.org and Conservation International - www.conservation.org.
