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Salesforce.com Announces Innovative Non-Profit Model in Conjunction with the Launch of Business Strengthening America

Business leaders learn about the innovative and exceptional service model of giving 1% equity, time and profits to the community

December 12, 2003

SAN FRANCISCO, CA -- December 12, 2002 -- Salesforce.com, the market leader in online customer relationship management (CRM), today announced that it has joined the nation's business leaders in the Business Strengthening America (BSA) campaign, a business-driven initiative working in partnership with the White House's USA Freedom Corps in response to President Bush's Call to Service. Already actively engaged in creating social change since the company's inception, salesforce.com is formally aligning with the Call to Service by positioning its community service model in a way that it believes other small and medium-sized businesses can emulate. Salesforce.com's model roots 1% of the company's equity in its own foundation dedicated to creating social change while granting employees 1% of their time to be spent in the community and offering 1% of the company's product licenses free to qualifying nonprofit customers. The White House shared corporate community service models such as salesforce.com's 1% community model with the nation's business and community leaders during the BSA initiative launch event in Washington, D.C. Tuesday morning.

In an effort to engage 1,000 U.S. businesses in new or additional service projects over the next three years, BSA launched a multi-year campaign to encourage civic engagement and increase employee volunteering. At Tuesday's event, held at the U.S. Chamber of Commerce, business leaders were joined by President George W. Bush, Commerce Secretary Don Evans and USA Freedom Corps Director John Bridgeland to announce the objectives of BSA's campaign for service. Following the event, BSA led a community service activity to build the KaBOOM! playground for hundreds of residents in a Washington, D.C. neighborhood. Wrapping up the day's events was the U.S. Chamber of Commerce Corporate Citizenship Awards Dinner to celebrate what businesses are already contributing to the community. Salesforce.com was recognized as a finalist for this award.

BSA's initiative is a response to the President's State of the Union Call to Service - where he asked every American to give at least two years or 4,000 hours over the course of their lives in service to others - and the ongoing efforts of USA Freedom Corps to cultivate a culture of citizenship, service and responsibility in communities around the country. BSA is a peer-to-peer campaign to mobilize the business community to support effective service and civic engagement by every American.

"We are eager to join President Bush's call to businesses to provide service, citizenship and responsibility through support and participation in the community," said Marc Benioff, chairman and CEO of salesforce.com. "I actively support the BSA initiative because it is high time to engage business leaders in ongoing, self-directed, peer-to-peer efforts to take responsibility for the communities in which their companies operate."

BSA was created in June 2002 when a group of 18 corporate chief executives met with the President at the White House to outline their efforts to engage businesses and business leaders in effecting change to corporate practices and policies that will support expanded volunteer service. Executives representing BSA member companies, which employ nearly two million people, already have pledged over $1 million to launch BSA and are committed to growing it immediately from its initial 100 members to over 500 by June 2003. More information on BSA and a list of member companies can be found on the website at http://bsa.networkforgood.org.

About salesforce.com

Salesforce.com builds and delivers customer relationship management (CRM) applications as scalable online services. The salesforce.com product suite - Team Edition, Professional Edition, Enterprise Edition, Wireless Edition and Offline Edition - gives companies of all sizes a complete 360-degree view of the customer. The company's award-winning CRM solutions provide integrated online sales force automation, customer service and support management, and marketing automation applications to help companies meet the complex challenges of global customer communication. Salesforce.com has received considerable recognition in the industry, including Editors' Choice and two Five-Star ratings from PC Magazine, two Deploy Awards from InfoWorld, Red Herring 100, Upside Hot 100, Investor's Choice Award from Enterprise Outlook, Editor's Choice from TMCLabs, Top 10 CRM Implementation from Aberdeen Group and InfoWorld's 2001 CRM Technology of the Year. Founded in 1999, salesforce.com is headquartered in San Francisco, with offices in Europe and Asia. Salesforce.com customers include Autodesk, Arvato Services, Dow Jones Newswires, Fujitsu Technology Solutions, Kikkoman Corporation, Le Meridien, Paymentech, PMI Mortgage Insurance, Putnam Lovell NBF, Siemens PT&D, Suntory Foods, Textron Fastening Systems, USA Today and Wachovia.

About salesforce.com/foundation

Salesforce.com/foundation is the leader in integrating philanthropy and business. Through its model of donating 1% of profits to the community annually, 1% of salesforce.com equity to its programs and 1% of employee working hours to community service, it is building a new model for corporations to better serve the communities in which they operate. The Foundation also strives to better the lives of youth by providing relevant access to technology for youth in underserved communities both domestically and abroad. The Foundation works with other corporations, youth development agencies, and NGOs to create a society in which children, regardless of socio-economic background, ethnicity or learning level, have access to technology and understand how to use it to enhance their lives. More information is available at http://www.salesforcefoundation.org/.

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