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Salesforce.com/foundation appoints European director

~ former Amnesty International campaigner to build socially responsible practices and programmes in Europe ~

December 3, 2002

Salesforce.com/foundation, a sister organisation to salesforce.com, the world’s leading online CRM provider, has appointed Isabel Kelly as director of its European corporate responsibility programme.

Salesforce.com/foundation’s aim is to encourage community responsibility, even in the early stages of company growth. It implements and promotes the model of companies giving one percent of time, equity and profits to help provide technology resources, programmes and mentoring to young people in under-privileged communities.

As director of the Foundation EMEA, Kelly is responsible for developing and driving its activities in Europe. She will be encouraging salesforce.com employees to use their volunteered free time to work with young people in their communities. This will build on the success of the salesforce.com/foundation since its launch in the US in 2000.

Kelly brings over ten years of international relations, research and communications experience to the new role. Most recently she worked at Amnesty International, where she directed its human rights campaigning on China, focusing on Tibet and other minority regions.

In her previous role, she researched and produced collateral and briefings for Amnesty membership, governments, the media, the United Nations, other non-governmental organisations and business.

“We selected Isabel for this role because of the diverse cultural, technical and relational experience she developed while working for Amnesty International. This will help the Foundation direct its European programmes meaningfully and effectively,” said Marc Benioff, chairman and CEO at salesforce.com.

“The Foundation aims to integrate businesses with the community to create social change. Most importantly, we aim to lead by example,” Kelly said. “To date, over 200 salesforce.com employees have donated more than 3,000 hours to community service projects through the Foundation in the US. The enthusiasm of the company and its staff was one of the major attractions of this role. I am looking forward to building up this level of activity in our European locations.”For more information on salesforce.com, please visit the LEWIS Virtual Press Room at www.lewisvpr.com/clients/salesforce.html

About salesforce.com/foundation

The purpose of the sfdc/foundation is to integrate community responsibility and business to better the lives of youth. It aims to build a new model for corporate community service while providing relevant access to technology for young people in underserved communities, both domestically and abroad.

The Foundation works with other foundations, youth development agencies and Non Government Organisations (NGOs) to create a society in which children, regardless of socio-economic background, ethnicity or learning level, have access to technology and understand how to use it to enhance their lives.

Since July 2000, the Foundation has opened 17 Community Technology Centres in the San Francisco Bay Area, which serve thousands of youth and adults each year. At each centre, the Foundation, through its grants and ongoing hands-on support, builds on continued successes. It strives to provide staff funding, program development, technical support, teacher training, curriculum development, best practice models through collaboration among the Centres and strategy and sustainability planning. More information is available at www.salesforce.com/foundation.

About salesforce.com

Salesforce.com currently has over 5,200 customers for its online CRM solution, including global leaders such as Le Méridien, Autodesk, and Daiwa Securities SMBC Europe. Salesforce.com delivers its CRM solution as an online information utility via a Web Services infrastructure. In the past year, salesforce.com has added more CRM customers than Siebel, PeopleSoft, Oracle and SAP combined.

The salesforce.com product suite - Professional Edition, Enterprise Edition, Team Edition, Offline Edition and Wireless Edition - gives companies a complete 360-degree view of the customer. The company’s award-winning CRM solutions provide integrated online sales force automation, customer service and support management, and marketing automation applications to help companies meet the complex challenges of global customer communication.

The company has received considerable recognition in the industry, including two Five-Star ratings from PC Magazine, the Deploy Award from InfoWorld, Top 10 CRM Implementation from Aberdeen Group, and InfoWorld’s 2001 CRM Technology of the Year.

Founded in 1999, salesforce.com is headquartered in San Francisco, with offices in Europe and Asia. UK customers include: Dow Jones Newswires, Jurys Doyle Group, Le Méridien Hotel Group, Performix Technologies, Quantum Peripherals and Wyse Technologies.

For further press information, please contact:
Eleanor Giles or Mary Hamblyn at LEWIS, the IT PR agency
Tel: +44 (0) 207 802 2626 Fax: +44 (0) 20 7802 2627
Email: eleanorg/maryh@lewispr.comWeb site: http://www.lewispr.com
or Amanda Fennell, marketing manager at salesforce.com EMEA
Tel: + 353 1 272 3517